Your business objective is to maximize the number of sales through your website. Which of the following metrics would most directly help you measure performance against this objective?

Your business objective is to maximize the number of sales through your website. Which of the following metrics would most directly help you measure performance against this objective?

Your business objective is to maximize the number of sales through your website. Which of the following metrics would most directly help you measure performance against this objective?
A) Page Value
B) Ecommerce Conversion Rate
C) Pages/Visit
D) Visits
E) Bounce Rate

Answer: B